Best AI customer service tools for UK Shopify and ecommerce brands

Answer 'where is my order?', returns and product questions automatically, and give your CX team an AI-assisted helpdesk.

14 tools · facts checked 2026-10-20

Brand type
Plan

DigitalGenius

Customer service

AI customer service automation for ecommerce, built to resolve WISMO, returns and order changes end-to-end.

See pricing

eDesk

Customer service
Free trial

Helpdesk built for multichannel sellers, pulling Amazon, eBay and webstore messages into one inbox with an AI agent.

$39/month4.4(38)

Freshdesk (Freddy AI)

Customer service
Free trial

Freshworks helpdesk with Freddy AI agent and copilot for omnichannel support teams.

$19 per agent/month

Gladly

Customer service

People-centred customer service platform with AI for high-volume consumer brands.

See pricing4.7(29)

Gorgias

Customer service
Free trial

Ecommerce helpdesk with an AI Agent that resolves order, returns and product questions inside Shopify-connected tickets.

$40/month4.0(994)

Intercom (Fin AI Agent)

Customer service
Deal

Customer service platform built around Fin, an AI agent billed per resolved conversation.

$0.99 per Fin resolution3.0(31)

Kustomer

Customer service

CRM-style customer service platform with AI agents, built around a single customer timeline.

See pricing4.5(30)

Re:amaze

Customer service
Free trial

Shared inbox, live chat and AI-assisted helpdesk popular with Shopify and BigCommerce stores.

$29 per user/month3.7(237)

Richpanel

Customer service

Ecommerce helpdesk with a self-service portal and AI that automates order-status and returns queries.

$69 per agent/month4.8(168)

Siena AI

Customer service

Agentic AI customer service built for ecommerce brands, working on top of existing helpdesks.

$0.90 per automated ticket

Tidio

Customer service
Deal

Live chat, helpdesk and the Lyro AI agent for small and mid-sized online stores.

$24.17/month + free plan4.6(2,171)

Yuma AI

Customer service

AI agent for Shopify brands that drafts or fully automates customer service replies inside Gorgias, Zendesk and others.

$14,400/year5.0(9)

Zendesk

Customer service
Free trial

Enterprise-grade customer service suite with AI agents, copilot and omnichannel ticketing.

£15 per agent/month3.1(102)

Zowie

Customer service

AI agent platform for ecommerce customer service across chat, email and social.

See pricing

Compare at a glance

ToolStarting priceFree planRatingIntegrationsUK / GDPR notes
DigitalGeniusSee pricing–––Trust centre lists GDPR and EU AI Act.
eDesk$39/monthNo4.4(38)Shopify, Amazon, eBay–
Freshdesk (Freddy AI)$19 per agent/month––––
GladlySee pricing–4.7(29)–SOC 2 Type II, PCI DSS, GDPR and CCPA (customer data security page).
Gorgias$40/monthNo4.0(994)ShopifySOC 2 Type II certified (security page).
Intercom (Fin AI Agent)$0.99 per Fin resolutionNo3.0(31)ShopifySOC 2 Type II and ISO 27001; data hosting in US, EU or AU regions; states GDPR compliance.
KustomerSee pricing–4.5(30)TikTok ShopPricing page lists SOC 2, ISO 27001, ISO 27701, ISO/IEC 42001 and GDPR.
Re:amaze$29 per user/monthNo3.7(237)Shopify–
Richpanel$69 per agent/monthNo4.8(168)Shopify, AmazonSOC 2 Type II, HIPAA and GDPR (independently audited); DPA covers GDPR, SCCs and UK IDTA.
Siena AI$0.90 per automated ticketNo––SOC 2 Type II; trust centre lists GDPR.
Tidio$24.17/monthYes4.6(2,171)Shopify, Adobe Commerce / Magento, Wix, SquarespaceSOC 2 Type 2; states support for EU data protection law (GDPR) with consent, deletion and access tools.
Yuma AI$14,400/yearNo5.0(9)Shopify, WooCommerce, Adobe Commerce / MagentoSOC 2 Type II; trust centre lists GDPR.
Zendesk£15 per agent/monthNo3.1(102)–ISO 27001:2022 and SOC 2 Type II; service data hosted primarily in AWS data centres (trust centre).
ZowieSee pricing–––Publishes a GDPR data processing agreement (DPA).

Prices are the lowest published paid or entry plan in the currency the vendor shows, usually excluding VAT, and change often. Ratings combine sources with 5+ reviews. Always confirm on the vendor's site.

Frequently asked questions

Which AI customer service tools have a free plan?

Tidio publish a free plan.

Which customer service tools offer UK or EU data hosting?

Intercom (Fin AI Agent) state a UK or EU data hosting option on their own site.

How are these tools chosen and ranked?

AI Native Consumer Brands lists tools UK consumer brands use for this job. Facts come from vendor websites and are dated. Listings are alphabetical; inclusion is editorial and never paid.

Use cases for this job

Customer service

Give your CX team an AI copilot

Draft, summarise and translate replies inside the helpdesk so agents handle more tickets with better quality.

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