Generates and scores ad creatives, banners and UGC-style videos using AI trained on ad performance data.
AI tools for UK FMCG and CPG brands
Tools that suit fast-moving consumer goods brands selling through grocers, retailers and marketplaces as well as direct, where retail pricing, product data, creative volume and forecasting matter most. Brand-type tags are our editorial judgement based on each vendor's product and stated customers.
Akeneo
Product content & photographyProduct information management (PIM) with AI enrichment to keep product data consistent across channels.
Arcads
Ad creativeAI UGC video ads with realistic AI actors for paid social testing.
Archive
Social, reviews & UGCAI-powered UGC and creator content capture, search and rights management for brands.
Billo
Social, reviews & UGCMarketplace for ordering UGC video ads from vetted creators.
Bloomreach
Personalisation & searchCommerce experience platform combining AI search, merchandising and marketing automation (Loomi AI).
Canva (Magic Studio)
Ad creativeDesign platform whose Magic Studio AI tools generate and resize social ads, product visuals and copy.
ChatGPT Business
Team productivityOpenAI's assistant for writing, analysis and research; Business plans add shared workspaces, admin controls and no training on your data by default.
Claude (Team)
Team productivityAnthropic's AI assistant for writing, analysis and long documents, with Team plans for shared projects and admin controls.
Creatify
Ad creativeAI video ad generator that turns product URLs into UGC-style video ads with AI avatars.
Daasity
Analytics & attributionData platform for omnichannel consumer brands combining DTC, Amazon, retail and marketplace data.
Dash Social
Social, reviews & UGCSocial media management and analytics (Dash Social, formerly Dash Hudson) with AI visual insights.
DataWeave
Pricing & digital shelfAI-powered digital shelf and pricing intelligence for consumer brands and retailers.
UK-founded AI email assistant that sorts your inbox, drafts replies in your tone and writes meeting notes.
Gamma
Team productivityAI tool that turns notes or a prompt into polished presentations, one-pagers and simple websites.
Gemini for Google Workspace
Team productivityGoogle's AI built into Gmail, Docs, Sheets and Meet as part of Google Workspace business plans.
GMDH Streamline
Forecasting & inventoryAI-driven demand forecasting and supply planning (GMDH Streamline) for distributors and brands.
Granola
Team productivityAI notepad that transcribes meetings without a bot joining and turns your rough notes into clean summaries and actions.
Hootsuite (OwlyWriter AI)
Social, reviews & UGCSocial media management with OwlyWriter AI for captions, scheduling, listening and analytics.
Hypotenuse AI
Product content & photographyAI product content and data enrichment platform for writing descriptions and enriching attributes at scale.
Insense
Social, reviews & UGCCreator marketplace for UGC, whitelisted/partnership ads and TikTok Shop affiliate campaigns.
Intelligence Node
Pricing & digital shelfRetail analytics for competitive pricing, assortment and digital shelf monitoring.
Jasper
Ad creativeAI marketing content platform for on-brand copy, campaigns and product descriptions.
Klaviyo
Retention, email & SMSB2C CRM for email, SMS and push with predictive analytics and AI-built segments, flows and campaigns.
Social media scheduling and influencer marketing with AI caption writing and analytics.
Email and SMS marketing platform with generative AI content tools and ecommerce automations.
Microsoft 365 Copilot brings AI into Outlook, Word, Excel, PowerPoint and Teams for businesses already on Microsoft 365.
Netstock
Forecasting & inventoryInventory optimisation and demand planning that plugs into ERPs such as Sage, NetSuite and Dynamics.
Notion AI
Team productivityConnected workspace for docs, wikis and projects, with Notion AI for drafting, Q&A over your workspace and meeting notes.
Omnia Retail
Pricing & digital shelfDynamic and agentic pricing software for retailers and brands, built in the Netherlands.
Pacvue
Marketplaces & retail mediaCommerce media platform for managing and optimising retail media ads on Amazon, Walmart, Instacart and more.
Peak
Forecasting & inventoryManchester-founded AI for demand forecasting, inventory and pricing decisions in retail and manufacturing; now part of UiPath.
Pencil
Ad creativeGenerative AI ad platform for brands and agencies, from concepts to on-brand variants across channels.
Perpetua
Marketplaces & retail mediaGoal-based retail media optimisation for Amazon and other marketplaces, with automated bidding and reporting.
Perplexity
Team productivityAI answer engine with cited sources, used for fast market, competitor and supplier research.
Price2Spy
Pricing & digital shelfPrice monitoring and repricing tool for retailers, brands and marketplace sellers.
Pricefx
Pricing & digital shelfCloud pricing software for price optimisation, management and CPQ, increasingly agent-based.
Profitero+
Pricing & digital shelfDigital shelf analytics that tracks price, availability, search rank and content for brands across 1,400+ retailers.
Subscriptions and retention platform for Shopify brands, with AI-powered cancellation flows and SMS management.
Salsify
Product content & photographyProduct experience management (PXM) for brands syndicating product content to retailers and marketplaces.
Smartly
Ad creativeAI-powered advertising platform for creative production and automated paid social campaigns at scale.
Review platform for collecting and showcasing company and product reviews, with AI review summaries and insights.
Upfluence
Social, reviews & UGCInfluencer and affiliate marketing platform with AI creator search, integrated with Shopify and Amazon.
Vizit
Product content & photographyAI that scores and optimises product images and content for conversion on retailer and marketplace listings.
Enterprise-grade customer service suite with AI agents, copilot and omnichannel ticketing.
No tools match.
Compare at a glance
| Tool | Starting price | Free plan | Rating | Integrations | UK / GDPR notes |
|---|---|---|---|---|---|
| $39/month | No | – | – | ||
| $45,000/year | – | – | Shopify, Adobe Commerce / Magento | ISO 27001:2022 certified; SOC 2 Type I attested. | |
| See pricing | – | – | – | ||
| See pricing | – | – | – | – | |
| See pricing | – | – | – | ||
| $60K+/year | No | – | Shopify | States GDPR compliance support. | |
| Free plan | Yes | – | ISO 27001 and SOC 2 Type II. | ||
| See pricing | – | – | – | ||
| Claude (Team) | $20 per seat/month, billed annually | – | – | – | |
| $55/month | Yes | Amazon | SOC 2 Type II on enterprise plans. | ||
| $1,499/month | No | Shopify, Amazon | – | ||
| See pricing | – | – | – | ISO 27001; GDPR-ready capabilities. | |
| See pricing | – | – | – | – | |
| $37 per person/month | No | – | Security page published. | ||
| US$9 per seat/month | Yes | – | Trust centre published. | ||
| Gemini for Google Workspace | $7 per user/month | No | – | – | Publishes a Workspace security and compliance centre. |
| See pricing | – | – | Shopify | – | |
| $14 per user/month | Yes | – | – | Security page published; users can opt out of model training. | |
| $99/month | No | – | ISO 27001:2022, SOC 2 Type II; GDPR. | ||
| See pricing | – | – | Amazon | SOC 2 Type II; states customer data is not used to train AI models. | |
| $500/month | No | Shopify, Amazon, TikTok Shop | – | ||
| See pricing | – | – | – | ISO 27001:2022. | |
| $59/month | No | – | – | ||
| Free plan | Yes | Shopify, WooCommerce, BigCommerce, Adobe Commerce / Magento | SOC 2; states GDPR compliance and EU + US data residency options. | ||
| $18.75/month | No | Shopify, Amazon | – | ||
| $13/month | Yes | Shopify, WooCommerce, Wix, Squarespace | Publishes GDPR compliance guidance. | ||
| £13.80 per user/month | No | – | – | – | |
| See pricing | – | – | – | – | |
| $10 per seat/month | Yes | – | – | Publishes Notion AI security practices; zero data retention with LLM providers on Enterprise. | |
| See pricing | – | – | Amazon, eBay | ISO 27001:2022; AI inference for Omnia Agent via AWS Bedrock in EU regions only. | |
| See pricing | – | – | Amazon | – | |
| See pricing | – | – | – | – | |
| $14/month | No | – | SOC 2 Type II; states compliance across EU, US and APAC. | ||
| See pricing | – | Amazon | – | ||
| US$34 per seat/month | – | – | – | ||
| See pricing | – | – | – | ||
| Pricefx | See pricing | – | – | – | – |
| See pricing | – | – | Amazon | – | |
| $99/month | No | Shopify | Offers a DPA; states compliance with GDPR and CCPA. | ||
| See pricing | – | – | – | SOC 2 Type II; ISO 27001-based ISMS. | |
| See pricing | – | – | – | ISO 27001 certified; GDPR and CCPA compliant. | |
| $99/month per domain | – | – | – | ||
| See pricing | – | Shopify, WooCommerce, BigCommerce, Amazon | – | ||
| See pricing | – | – | – | – | |
| £15 per agent/month | No | – | ISO 27001:2022 and SOC 2 Type II; service data hosted primarily in AWS data centres (trust centre). |
Prices are the lowest published paid or entry plan in the currency the vendor shows, usually excluding VAT, and change often. Ratings combine sources with 5+ reviews. Always confirm on the vendor's site.
Use cases for this job
Generate product page copy at scale
Write on-brand product descriptions, titles and meta data for hundreds of SKUs in hours, not weeks.
Create product photos with AI
Remove backgrounds, generate lifestyle scenes and resize product shots for every channel without a studio day.
Keep product content consistent across every retailer
Manage one source of truth for product data and push channel-ready content to retailers and marketplaces.
Optimise listing images for conversion on retailer sites
Score and improve hero images and gallery content using AI trained on shopper response.
Monitor your digital shelf: price, availability and rank
Track how your products appear on every retailer: price, stock, search position, content and reviews.
Optimise promotional pricing with AI
Use AI demand models to choose which products to promote, at what depth, and predict the uplift.
The fortnightly brief
Get the brief
New AI tools worth a look, price changes, fresh deals and a real brand use case, for UK consumer brand teams. No spam, unsubscribe any time.