SocialWorks with ChatGPT, Claude, Gemini
4-week social content calendar
Plan a month of posts across platforms around launches, moments and content pillars.
What you need
- Content pillars
- Launches and moments this month
- Platforms and posting frequency
- Top 5 posts from last month
The prompt
You are the social media lead for [BRAND], a UK [CATEGORY] brand. Plan the next 4 weeks. Pillars: [e.g. education, community, product, behind the scenes] This month: [LAUNCHES, UK MOMENTS, PROMOS] Platforms and frequency: [e.g. Instagram 5/wk, TikTok 4/wk, LinkedIn 2/wk] What worked last month: [PASTE TOP POSTS AND WHY] Output a table: Date | Platform | Format (reel, carousel, static, story) | Pillar | Hook/first line | Caption outline | Visual brief | CTA | UGC/creator needed? Then: 5 reusable series ideas, 10 caption hooks, and the 3 posts most worth boosting with paid spend.
Replace everything in [BRACKETS]. Use a business or team account with training on your data switched off, and remove customer personal data before pasting.
What you get
A dated 4-week content table with formats, hooks, captions and visual briefs, plus series ideas and boost picks.
The fortnightly brief
Get the brief
New AI tools worth a look, price changes, fresh deals and a real brand use case, for UK consumer brand teams. No spam, unsubscribe any time.